Introduction
Jupplee Digital Marketing is a full-service digital marketing company that specializes in Google Ads suspended account and Google Ads suspensions.
When consulting with clients on their Google Ads Suspended accounts, it’s important to address as many concerns as possible. So, let’s address the most common questions asked by customers.
In this article, we will refer to Policy Network as a network that defines the Google Ads policy set and processes, how the Google Ads algorithm interprets the policies, and how Google Ads applies violations to accounts with regards to those policies.
The Policy Network Google Ads has built is not perfect, and there are nuances in the system that can be corrected if the right resources are used.
This extended document will provide insight and resources to help guide customers along in the account reinstatement process.
An overview of the account reinstatement process
The account reinstatement process could vary depending on the priority of your scheduling and Google Ads responsiveness.
- Account reinstatement could vary widely, and it depends on the communications set in forth between Jupplee, the client, and Google Ads support. Some clients see accounts reinstated within a day, and others, it could take up to several weeks.
- Priority members can pay an additional fee to receive priority response on their Google Ads Suspended account: To view the full list of priority services for accounts, please consult with an expert or visit us online.
- Clients can take advantage of our Test Account process which helps to diagnose and assess issues with accounts.
- The Test Account process is a process in which Jupplee creates a Google Ads account inside of their Google Ads business account. We then attempt to recreate the issue by creating ad copies advertising to your website. To learn more about this process, please navigate to the ‘How can Jupplee’s test accounts help with getting my account reinstated?’ question.
The account reinstatement process varies because Google Ads does not actually provide clarity as to the nature of the violation through their platform or support. Thus, advertisers are left scrambling looking for answers, and that’s where Jupplee comes in.
Keep in mind, there is a possibility that the Google Ads algorithm could of wrongfully suspended your account, as the algorithm is not perfect. Sometimes, the need for human intervention is necessary.
We ask and answer the 10 most common questions asked by clients when appealing their suspended accounts.
If you haven’t already, you can get started with the reinstatement process by visiting our Google Ads Suspended page.
Table Of Contents
- What Caused My Google Ads Account To Be Suspended?
- Can I appeal the decision to suspend my account?
- How can I resolve the issue and get my account reinstated?
- What kind of documentation do I need to provide to get my account reinstated?
- How long will it take to get my account reinstated?
- How can Jupplee’s test accounts help with getting my account reinstated?
- What guidelines should I follow to ensure my account remains compliant?
- How can I contact Google Ads customer service for help?
- What should I do if I created multiple accounts?
- What can I do to prevent my account from getting suspended in the future?
- Figure 1.1 – The 3 Main Policy Violations
- Figure 1.2 – The 3 Major Pain Points to Address With Google Ads Suspended Accounts
- Figure 1.3 – Your canned response from Google Ads
1. What caused my Google Ads account to be suspended?
- Your Google Ads account has been suspended because you’re not versed in the Google Ads Policy Network.
- Your account was suspected by the Google Ads algorithm to be performing fraudulent activity in some way against the Policy Network.
- You lack credible business information, and your business operations need to be verified by the Policy Network.
- Your account was wrongfully flagged by the Google Ads algorithm.
- If your account was wrongfully flagged, this is something that can be clarified and addressed by Google Ads. Most accounts are reinstated easily if this is the case and is addressed properly.
There are 3 main policy violations that result in account suspensions without notice. These violations are considered egregious policy violations and result in immediate account suspensions.
The seven types of egregious policies are included with links to the direct policy below:
- Circumventing systems
- Coordinated deceptive practices
- Counterfeit
- Promotion of unauthorized pharmacies
- Unacceptable business practices
- Trade Sanctions violation
- Sexually explicit content
There are also a number of sub-policies that could put your account at risk of immediate or temporary suspension. Those are:
In the table below, we outline the 3 most common policies and each policy violation that lead to account suspension.
Figure 1.1 – The 3 Main Policy Violations
| Policy: Abusing The Ad Network Violation: ‘Circumventing Systems Policies’ | Policy: Misrepresentation Violation: ‘Unacceptable Business Practices’ | Policy: Billing And Payment Issues Violation: ‘Suspicious Payment Activity’ |
| What many people don’t know about the Circumventing Systems Policy violation is that it’s actually a sub-policy violation defined in the Abusing The Ad Network Policy. Google Ads will say on your account: ‘Your account is suspended – Your account violated the Circumventing systems policy.’ The number of reasons for suspension could vary greatly depending on the other policy violations which could be constituted under the main policy. | The Unacceptable Business Practices violation is a sub-policy violation defined in the Misrepresentation Policy. Google Ads will say on your account: ‘Your account is suspended – Your account violated the Unacceptable Business Practices policy.’ Most of the time, you’ll find that this policy violation is from the result of including services, ads content, or product data that is inaccurate or misyielding. | Billing and Payment Issues is an unofficial 8’th egregious policy that results in immediate account suspension. Google Ads will say on your account: ‘Your account is suspended – We’ve detected suspicious payments’ This violation is almost directly correlated to incorrect billing information or actual suspicious payment information. An example of what Google Ads might consider suspicious payment information is having multiple accounts with the same payment information |
A. How do you fix an account suspended by the Circumventing Systems Policy violation?
Please be aware that this policy is considered an egregious policy and results in immediate account suspension.
To address this violation, first you must assess each aspect of your business and its online operations. When you receive this violation, it could also be referring to any of the other policy violations within the context of the policy called ‘Abusing The Ad Network’.
The violations under this policy are as follows:
- Malicious or unwanted software
- Your website has malicious software or “malware” that may be harmful or attempt to gain unauthorized access to a user’s computer device or network.
- Google Ads will more than likely include an ad disapproval notice with this violation if it finds you’re in violation of this policy.
- Ads or destinations that result in an unfriendly user experience.
- Your website has malicious software or “malware” that may be harmful or attempt to gain unauthorized access to a user’s computer device or network.
Solution: Run a website scan to check for malicious software or application defects. You can utilize Jupplee, as we have developed software to help scan your website for possible issues.
- Unfair advantage
- Google Ads suspects that you’re attempting to gain an unfair advantage against others in the Google Ads network.
- Some examples of this would include having multiple accounts advertising for the same business or website or you could be using keywords not related to your business.
- Google Ads suspects that you’re attempting to gain an unfair advantage against others in the Google Ads network.
Solution: Make sure you’re not running multiple Google Ads accounts for the same business. Make sure all of your keywords are relevant to your business.
- Evasive ad content
- The manipulation of ad content to bypass detection.
- Sometimes, spelling a word wrong or including the wrong image in your ads may result in this violation.
Solution: Check all your ad content and review your business information included with the content. The best way to assess whether your ad content is compliant or not is to sign up for Jupplee’s Account Review process and have us set up a test account on your behalf.
- Circumventing systems
- Google Ads believes that you have engaged in practices that circumvent or interfere with the Google Ads Policy Network.
- Examples would include:
- Cloaking which could involve redirection to non-compliant content, using dynamic DNS to switch page or ad content, manipulating site content/restricting access to your landing pages, or using click trackers to redirect users to malicious sites.
- Repeated policy violations
- Bypassing enforcement mechanisms and detections by creating variations of ads, domains, or content already disapproved. This could also include using techniques in text, images, or videos.
- Creating a new Google Ads account even though a previous account had been suspended.
- Abusing Google Ads product features to show non-compliant content to users.
- Submitting false information to verification programs.
Solution: Allow Jupplee to check your website for cloaking and non-compliant content. We have developed software to determine where issues may lie. Close out any other Google Ads accounts you may have created. Assess your ad content to diffuse any ad variations that Google Ads may consider suspicious. If your business operations could not be verified, then you’ll need to figure out the correct documentation to submit to Google’s verification process.
- Spam Policies for Google Web Search
- This policy relates to engaging in any practices that violate their Spam Policies for Google Web Search.
- This might include keyword stuffing, cloaking, sneaky redirect, doorway pages, or spamming social networks.
- This policy relates to engaging in any practices that violate their Spam Policies for Google Web Search.
Solution: Close off redirects, double-check your keywords, post less on social media.
Hire Jupplee to unsuspend your account for this policy violation by clicking below.
B. How do you fix an account suspended by the Unacceptable Business Practices Policy violation?
Please be aware that this policy is considered an egregious policy and results in immediate account suspension.
To address this violation, first you must assess each aspect of your business and its online operations. When you receive this violation, it could also be referring to any of the other policy violations within the context of the policy called ‘Misrepresentation’.
Advertisers should be aware and address each possible solution in every violation below. The violations under this policy are as follows:
- Unacceptable business practices
- When Google Ads suspects you are scamming users by concealing or misstating information about your business, product, or service.
- Ad destination that use “phishing” techniques to gather user information.
Solution: Triple-check your business information, website content, ad content, and/or product content, then put together a brief for Google Ads to explain in detail while your information is accurate and legitimate.
- Coordinated deceptive practices
- This violation is when advertisers coordinate with other sites or accounts to conceal or misrepresent the identity or other details about a business with relation to social issues, politics, or matters of public concern.
- When advertisers direct content about politics, social issues, or matters of public concern to users in a country other than your own, if you misstate your country of origin, or other material details about your business.
Solution: If you’re not affiliated with political, social issues, or matters of public concern, clarify this to Google Ads in an appeal. Also make sure none of your ad content is violating any country-specific policies.
- Misleading representation
- Google Ads suspects that your business is making misleading statements, obscuring, or omitting material information about your identity, affiliation, or qualification.
- Some examples could include implying affiliation without knowledge or consent or an affiliate marketer not legally obligated to provide legals services even though they are advertising it.
- Business information or a business name that is inaccurate or disambiguates from other businesses or ad concepts.
- Google Ads suspects that your business is making misleading statements, obscuring, or omitting material information about your identity, affiliation, or qualification.
Solution: Triple-check your business information. Utilize one of Jupplee’s test accounts to pinpoint where exactly such considered statements or information could be coming from. Check your product data, privacy policy, terms and conditions.
- Dishonest pricing practices
- Advertisers must clearly and conspicuously disclose the payment model or full expense that the user were bear.
- Advertising products or services as free when they are chargeable.
Solution: Make sure that all of your pricing and business policies are up-to-date and accurate. This includes shipping, refunds, privacy, and terms and conditions.
- Clickbait Ads
- These are ads that use clickbait tactics or sensationalist text or imagery to drive traffic. Affiliate marketers, this is a big one for you.
- Some examples include ads that ‘claim to reveal secrets, scandals, or sensationalist information about the product or service being advertised’; ads that use messaging like “Click here to find out” or “You won’t believe what happened” or “Look at what this scientist figured out..”. Ads that have unclear or suspicious images.
- Ads that use negative life events to induce fear, guilt, or other strong negative emotions.
- These are ads that use clickbait tactics or sensationalist text or imagery to drive traffic. Affiliate marketers, this is a big one for you.
Solution: Create strong, compelling ad copies that are meant to produce meaningful and actual results. Avoid referencing real life events that could be construed as negative.
- Misleading ad design
- Ads that make it difficult for the user to understand they are interacting with an ad.
Solution: Advertisers are expected to have clear and concise ad copies that can visibly be seen as an ad. Assess your ad content and make sure things like images and sitelinks are clear to understand.
- Manipulated media
- Manipulating media to deceive, defraud, or mislead others
Solution: Make sure that any videos or images you are advertising with is not misleading and clear on what is the nature of your business.
- Unreliable claims
- When a business is considered to be making inaccurate claims or claims that entice users with an improbable result.
- Some examples include claims related to health and weight loss, claims related to financial products or money making schemes, or claims related to politics social issues, or matters of public concern
- When a business is considered to be making inaccurate claims or claims that entice users with an improbable result.
Solution: Check your ad content and website to make sure that all of the content is stating only facts or information that the business can be accountable for.
- Unclear relevance
- Promotions that are not relevant to the destinations
Solution: Make sure there are no expired promotions that are still actively showing in ads on your account.
- Unavailable offers
- Any products, services, or promotional offers in ad content that is unavailable or not easily accessible from the landing page destination.
Solution: Make sure that all of your products, services, or promotional offers are easily accessible and available to customers.
Hire Jupplee to unsuspend your account for this policy violation by clicking below.
C. How do you fix an account suspended by the Suspicious Payment Activity Policy violation?
Please be aware that this policy is considered the unofficial 8’th egregious policy and results in immediate account suspension.
This violation is almost directly correlated with the billing information on the account. A lot of times, advertisers will find that the billing information provided is inaccurate or set up incorrectly. Other times, Google Ads might find that advertisers’ payment methods are suspicious, incorrect, caused a charge-back, unpaid balance, or connected to another ads account.
This policy is fairly simple to address, and Google Ads states in their article online ‘About Google Ads account suspensions’ that this suspension could be related to any of the following reasons under their Billing and payment issues section:
- Promotional code abuse
- Any advertiser that attempts to sell or use more than one promotional code is in violation.
Solution: Make sure you’re not abusing the promotional code credits that are applied after spending $500 on new accounts.
- Requesting a chargeback
- Google Ads does not play nice with chargebacks, and any chargebacks issued by a banking institution for a valid charge on a Google Ads account results in immediate suspension.
Solution: If you wrongfully requested a chargeback for a valid Google Ads charge, then you can return the money and appeal your account stating that the money was returned. If you rightfully requested a chargeback for an invalid charge made by Google Ads, this as well can be clarified in an appeal.
- Suspicious Payment Activity
- If Google Ads detects what can be considered suspicious or fraudulent payment activity, they will restrict how much the account can suspended or suspend the account immediately.
Solution: Double-check all of your billing and payment information. Also check to see that your card or billing information is not connected to any suspicious 3’rd party services or another Google Ads account. Provide proof to Google Ads in an appeal (like bank statements) that highlights that you are making safe and compliant online transactions with your cards. Also, include photos with the cards and ids for those cards in your appeal.
- Unpaid balance
- This one is straightforward. If you have an unpaid balance, your account could be subject to suspension.
Solution: Take care of your unpaid balance, then appeal the account stating that the balance is paid off possibly with a screenshot or two to show them.
Hire Jupplee to unsuspend your account for this policy violation by clicking below.
What To Do?
Once each of these policy violations are addressed, you’ll want to make sure to include actual evidence supporting each of your claims for compliance when submitting an appeal.
This could and actually should include screenshots of website scans, business certification, invoices, customer interactions, bank statements, etc. – anything to prove your business legitimacy in the digital marketplace. Use clear and concise verbiage that depicts exactly what your business has done to meet compliance standards. You’ll want to be as direct and include as much information as possible.
Note the actions you’ve taken as a business, what policies you referred to, and why you feel that your account should now be in compliance and reinstated. This could also include communications you or Jupplee may have had with Google Ads on your behalf.
Additionally, you should be utilizing of Jupplee’s services to appeal and reinstate your account successfully.
You can find the services Jupplee offers to reinstate Google Ads accounts under these headings:
- Jupplee’s Account Review Service
- Have your account reviewed and utilize one of our test accounts to narrow down and pinpoint where the issue is coming from. Jupplee then provides a report to you on what you need to do to reinstate the account.
- Jupplee’s Account Appeal Service
- Hand off the full appeal process to jupplee and allow us to work on the account to get it reinstated. This service is inclusive with the test account.
- Jupplee’s Account Management Service
- Hire Jupplee to maintain, optimize, and keep your account compliant as well as appeal any future suspensions on the account
2. Can I Appeal the Decision to Suspend My Account?
- Yes, you can appeal your suspended account by clicking the ‘Contact Us’ button on the far right of the policy violation notice.
- We do not recommend submitting appeals if you’ve not yet narrowed down what the issue could be. It’s best to consult an expert, as the more appeals you submit, the less your account is prioritized in the appeal queue.
The online business ecosystem is becoming much more complex as we move into the rapidly evolving future. Advertisers and online digital marketers are expected to understand the rulesets implemented within the ecosystem.
It’s not as easy to create an online business as it was 10 years ago before Policy Guidelines were so heavily enforced in modern platforms. If you’re looking to evolve as a business in this modern day of marketing and software, you must address the end-user concerns and abide by those concerns.
Unfortunately, it is not all cut-and-dry when it comes to understanding the policy guidelines enforced by each network.
Fortunately, Jupplee saw the need for this ahead of time, and we became experts in the Policy Network as defined by Google Ads. Beyond this, we’re specialists in all areas of policy compliance, because most Policy Networks are built off the same principal concepts. That is: The End-User Experience.
Companies, like Jupplee, must appreciate and value the consumer to the point where we understand the needs of those consumers that are addressed in the Google Ads policies.
To sustain a healthy ecosystem in the online marketplace, Jupplee has addressed these needs by coming up with solutions for advertisers to be successful throughout their marketing lifespan.
The first of which solutions is the Jupplee Account Review Service.
Jupplee Is Like A Hospital For Google Ads Accounts. If Your Test Account With Us Doesn’t Get Suspended, We’ll Continue To Advertise For Your Business While Your Account Is Being Worked On.
Disclaimer: Before signing up for any Jupplee services, you must provide authorization to Jupplee via a written and signed (virtual) agreement so that we may conduct business operations on your behalf as the client. Your E-Signature will ensure liability-free interactions between Jupplee LLC and Google services and authorize Jupplee as an entity that performs its operations on behalf of your company.
A. Jupplee Account Review Service
Overview
The Jupplee Account Review Service is a service that benefits advertisers by providing them with feedback on their accounts after an account assessment. Businesses can utilize this service to receive a comprehensive report analysis of their accounts.
Next to providing clients with a comprehensive report, Jupplee will retrieve most of their analysis from what they refer to as Test Accounts. Test accounts help to pinpoint the exact issues with advertiser accounts.
How can Jupplee’s Test Accounts Help With Getting My Account Reinstated?
First of all, let’s address the elephant in the room: Google Ads states that you cannot create another Google Ads account after being suspended. However, it does not say that you cannot utilize a management service for Google Ads.
This is not a trick, nor a loophole. If a management agency can set up an account for you on your behalf that is compliant and within the standards of Google Ads policies, then you can do so as long as you are only advertising your business on one Google Ads account at any point in time.
This means that when your Google Ads account is reinstated, that should be the only account advertising your business.
When Jupplee creates an account on their system on your behalf, we will copy your ad content and use your website to pinpoint where the issue is coming from on your account.
This addresses the 3 major pain-points with any Google Ads account. Those are shown in the figure below.
Figure 1.2 – The 3 Major Pain Points to Address with Google Ads Suspended Accounts
| Pain-point 1: Address Your Ad Copy | Pain-point 2: Address Your Website | Pain-point 3: Address Your Business (Billing) Information |
| When your ad content is copied over, Jupplee knows that if the test account gets suspended, there is more than likely an issue with the ad content you’re using to advertise. Jupplee will address the ad copies and point out discrepancies that may need to be resolved. | If your website is used to advertise in our test account, and the account is suspended, there is more than likely an issue with the website you’re using to advertise. Jupplee will run website-wide security scans on your website and provide the results to these scans in your report. | If the test account doesn’t get suspended, then that more than likely means that there is an issue with the current billing information on your account. Jupplee will provide consultation in their report to you on how to address an issue like this. |
You can sign up for Jupplee’s Account Review Service by going online. Or, you can request a free consultation to get started.
B. Jupplee Account Appeal Service
Skip the account review and hand-off your account to Jupplee. Jupplee will work tirelessly to achieve a resolution with your account in our 3-Step account appeal service.
This service is inclusive with the benefits of Jupplee’s Account Review Service. Additionally, we will set up and draft appeals for your business, manage and collect documentation necessary to appeal accounts, and set up correspondence and communications with Google Ads on behalf of your account.
We offer an in-depth review of your account and what you need to do to be in compliance all within our 3-step appeal process:
Step 1: Initial Appeal
Collect the initial documentation necessary to draft an appeal. Submit the initial appeal and set up correspondence between Google Ads and the advertiser account. This step could take up to 2 weeks, unless you’re a priority member with Jupplee.
If you would like to become a priority member with Jupplee, please add our priority membership product to your purchase or request a free consultation with our experts for a quote on pricing.
An example of such documentation that could be collected could vary depending on the nature of the suspension.
Some examples could include:
- Business Licenses/Certification
- Invoices For Clients
- Emails From Clients
- ID’s Or Passports
- Contracts/Affiliate Programs
- Proof Of Deliveries
- Pictures Of Cards/Business Information
- Screenshots Of Website And Software Scans
Step 1.1: Create A Test Account
Create a test account to narrow down and pinpoint the issues found with accounts. An added benefit of this is that if the account doesn’t get suspended, then advertisers have the option to continue advertising on the account for the time being while their account is worked on.
Step 2: Extended Appeal
If the first appeal is rejected, then an extended case must be made. Jupplee will work with businesses to put together an extended document with principalities and responses to those principalities. Jupplee can then request a manual review be done on the account prior to submission to this extended document. That way, you can ensure that your account is being looked at by an actual person, rather than the algorithm.
Step 3: Arbitration
Google Ads states that if you as the advertiser have done what is necessary to make sure your account is compliant with policies, then you have a right to request an arbitration case.
Jupplee will be together supporting documents from our process to use as evidence in your case and assist with arranging a date for the case.
99% of our clients never make it to this step, but it’s there as a last resort.
C. Jupplee Account Management Service
Jupplee is committed to finding a solution in all accounts of the word for businesses. Due to such a commitment, we provide full-service PPC Management.
Clients have found that having a management service to manage advertising, they become less at risk of suspension, and they don’t have to worry about their accounts staying suspended if it does happen.
Jupplee will keep client management accounts safe and compliant, and they will appeal any suspended accounts on our management systems without any additional fees.
Request a consultation or go online to our PPC Management page to learn more now about Jupplee’s account management services.
3. How can I resolve the issue and get my account reinstated?
First, hold off from submitting any appeals until you know for a fact what the issue(s) with your account is.
Jupplee holds to its standards by producing the best results and follows a similar process for every suspended account. All advertisers facing suspension can draw from this process.
Step 1:
Assess the account information, website, and all ad assets. Determine what specific policies you may have violated based on the violation notice you received. Communicate with Google Ads support to set up a line of communication for Step 4.
Step 2:
Collect initial documentation supporting your claims or evidence against the suspension. Put together an extended case with screenshots, documents, and terminology that clearly identifies the legitimacy of your business.
Step 3:
Submit an appeal with a summary of what actions were taken to make sure the account is compliant and include all supporting documentation.
Step 4:
Set up a line of communication with Google Ads support either through phone, chat, or email and request a manual review of the account. Manual reviews are when you request that an actual representative review the account and appeal submission rather than the Google Ads system.
This process could involve any number of sub-processes, which can be found under the heading ‘What caused my Google Ads account to be suspended?’
The best thing you can do is take advantage of the services offered by the experts at Jupplee and are found under these headings:
- Jupplee’s Account Review Service
- Jupplee’s Account Appeal Service
- Jupplee’s Account Management Service
4. What kind of documentation do I need to provide to get my account reinstated?
The documentation that could be required could vary greatly, and it ultimately depends on the nature of the violation.
Usually, Jupplee consultants can assess and debrief you on what documents may be required, but additional communications with Google Ads must be considered.
Businesses are encouraged to consult with a Jupplee expert to be sure they communicate effectively with Google agents. There are support lines made available to advertisers that offer certain levels of communication, and there are ways in which to contact Google Ads support through phone, chat, and email. This is assuming that the support lines aren’t down due to some reason like COVID.
Some examples of documentation that may be necessary are:
- Business Licenses/Certification
- Invoices For Clients
- Emails From Clients
- ID’s Or Passports
- Contracts/Affiliate Programs
- Proof Of Deliveries
- Pictures Of Cards/Business Information
- Screenshots Of Website And Software Scans
5. How long will it take to get my account reinstated?
The honest answer is: No one really knows – not even Google Ads. They themselves cannot provide a timeframe, although they say that the average response time to submitted appeals is 3 to 5 business days.
3 to 5 business days only for most clients to receive a canned response from Google Ads that looks something like this:
Figure 1.3 – Your canned response from Google Ads
Lovely, isn’t it? So, from here, you must open a line of communication with Google Ads, which Jupplee can do on your behalf.
Jupplee LLC is in-fact Google Partnered and so therefore trusted and verified by Google Ads. They’ve developed a solid communications network with Google Ads, which most advertisers could benefit greatly from when utilizing their services.
However, from account suspension to account reinstatement, it could take less than a day. Sometimes, it can take several weeks. It depends on the nature of the case and what flags had been raised within the Google Ads algorithm to result in suspension.
Consider each individual violation of the policies outlined in the question, ‘What caused my Google Ads account to be suspended?’ and the time it takes to come to the solutions of each one. You also have to consider assessing and collecting the documentation to include with any appeal.
This is all time necessary to come up with a solid appeal to submit and must be taken into consideration. That is why for non-priority members, it could take up to 2 weeks to submit the initial appeal.
6. How can Jupplee’s Test Accounts help to get my account reinstated?
Jupplee’s test accounts are a full-proof liability-free way to pinpoint where the exact issues lie with advertiser accounts.
You can read more on Jupplee’s test accounts by referring to the actual How can Jupplee’s Test Accounts help to get my account reinstated? Header found earlier in this text.
7. What guidelines should I follow to ensure my account remains compliant?
Businesses should always stay up-to-date on Google Ads policies and make sure they understand the nuances found in the policies.
As Jupplee are experts, we have kept our clients accounts safe for those who sign up with our management services and by following these 3 golden rules:
Rule 1: Keep your account compliant by attaining an in-depth understanding of Google Ads policies.
Rule 2: Always double-check your ad content for discrepancies or keyword issues that may result in suspension. This includes sitelinks or ad assets.
Rule 3: Update/alternate your payment methods on the account.
8. How can I contact Google Ads Customer service for help?
Yes, Google Ads does have support lines, and you can find their support page here. They offer support articles as well as chat, email, and phone support.
Although, keep in mind that the support teams can’t actually disclose any information with regards to your suspended account. They can only open cases to escalate to their offline support teams and provide you with status updates on any outstanding appeals.
Their support isn’t quite where it needs to be, and Google Ads could benefit with having more open and transparent support lines – especially for businesses that are actually legitimate and compliant.
9. What should I do if I created multiple accounts?
If you created multiple accounts, you’re most likely dealing with multiple suspensions at this point. Businesses will want to close down/cancel any accounts made after the first account’s suspension.
The reason for this is because the Google Ads algorithm has ways of tracking down users that create multiple accounts. They can track you based of several factors, including but not limited to:
- Your IP/Location
- Your business information
- Your payment information
- Your email address
Subsequently, any accounts made after the first account suspension will be ultimately suspended, and so, advertisers need to close down/cancel any additional advertising accounts and focus solely on appealing the original account that was suspended.
10. What can I do to keep my account from getting suspended again in the future.
We’ve pretty much addressed this throughout the entirety of the document. If you haven’t already, you can refer to the header titled ‘What guidelines should I follow to ensure that my account remains compliant?’, which discusses the 3 golden rules we use to keep our accounts secure.
Additionally, you can utilize Jupplee’s management services to create or manage Google Ads accounts for you.
Jupplee offers full-service PPC management, which means they will not only assist with optimizing and creating the best ad copies for your business, they will also keep your account safe from suspensions without any additional fees other than a PPC management fee.
You can find more information on our PPC management services online or under the header titled ‘Jupplee Account Management Service’.
FAQ Conclusion
Is your Google Ads suspended? Jupplee understands and empathizes with businesses, as it can be a difficult time when your marketing strategies faulter because you can’t advertise.
Advertising is the backbone of most online businesses.
Jupplee saw and addressed the need for businesses that are suffering from account suspensions ahead of time, and we were founded based on the precept of alleviating the struggles that come with suspended accounts.
In 2021 alone, over 5+ million accounts were suspended on Google Ads and over 3+ billion ads were removed from the platform. You can read more about this in the report on Search Engine Land.
Because of the lack of transparency offered by Google Ads to legitimate businesses, it’s now more difficult than ever for advertisers to know what they did wrong. Also, due to this lack of transparency, Google Ads is already facing several lawsuits and ended up just recently paying 150 million euros to a French company for this well-known issue. You can find more information on this lawsuit in this article found on CNIL.
Jupplee stays committed to helping businesses achieve online digital marketing success. As such, we have developed numerous successful services that make us one of the top full-service digital marketing agencies that also specializes in ads suspensions. Our services include just about everything under the umbrella of digital marketing and those are:
- Search Engine Optimization/Local SEO
- Website Development
- PPC Management
- Google Ads Suspensions
- Social Media Management
- Content Management
We’re always available, so give us a call anytime or request a consultation.
CEO: Daniel Jupp – daniel@juppleemail.com
Account Director: Crissy Freeman – crissy@juppleemail.com
Jupplee LLC, +1(720)-390-2124
